Hi all,

I’ve been trying to get approved to sell L'Oréal Professionnel Paris, and I keep hitting the same wall — auto-rejection messages with no real explanation, even though my invoice fully complies with Amazon’s requirements.

Here’s what I’ve submitted:

Invoice for 36+ units per product (well above the 10-unit minimum)

Supplier is a UK-registered VAT company with full business info and matching invoice details

All line items include full product names, EANs, batch numbers, pricing, and country of origin

My business name and invoice address match the Amazon account exactly

Invoice is within 180 days

Still, every time I apply, I get a generic auto-message saying it doesn’t meet the criteria — with no specific reason given.

To support the application further, I’ve also gathered:

Tracking numbers for the order

Photos of the products showing barcodes, packaging, and labels

A bank statement screenshot confirming payment to the supplier

I understand the supplier may not be on Amazon’s internal list of “preferred” distributors, but this is a legitimate, VAT-registered UK wholesaler and the invoice follows every single requirement listed by Amazon.

All I’m asking for is a manual review by the Captive Team or Category Approvals Team — not another automated decision.

If any mods or experienced sellers can help escalate this properly, I’d massively appreciate the support.

Thanks in advance.