Hello,

I have received a message stating that one of my listings was removed due to Suspected Intellectual Property Violations. When I checked the account health page it showed that the listing that is branded as "Generic" is misusing Trademark Gorwrich. I have checked my listing and could not find any signs of this name including pictures. I appealed to Amazon with the following:

"Dear Account Health Specialist,

I am reaching out regarding the recent warning and deactivation of my ASIN XYZ due to a suspected trademark infringement involving the trademark "Gorwich".

I have thoroughly reviewed the entire product listing, including the title, bullet points, product description, keywords, and backend fields. I can confirm that the term "Gorwich" has never been used in any part of the product detail page.

I believe this may have been flagged incorrectly by Amazon’s automated systems. The listing content is original and does not use, reference, or imply affiliation with the brand "Gorwich" in any way. I kindly request a manual review of the listing to verify this.

Please find attached the following to assist in your review:

Screenshots of the product detail page, including: Title, Bullet points, Description, Backend keywords

I value Amazon’s IP policy and always aim to remain compliant. If there is any specific area in the listing that may be causing this flag, I would greatly appreciate further clarification so I can promptly resolve it. Thank you for your assistance and understanding."

I received a reply:

"I understand that you were querying the reinstatement of ASIN: XYZ.

During your application review, we found your product may not be compliant with Amazon Intellectual Property policies and currently has the brand name as “Generic” and GORWRICH products can only be listed by authorized licensed sellers.

After a review, we've determined that we will not be reinstating the removed listings, as the brand on the ASIN cannot be updated, We consider all factors of a product while reviewing policy compliance. If you choose to re-brand a product, you must create a new product rather than updating an existing product.

For more information refer to "Amazon Intellectual Property policy": https://sellercentral.amazon.com/help/hub/reference/G5VG3YWGGXF4Y5WB"

Can someone advise what shall I do as the answer doesn't make sense to me.

@Ezra_Amazon @Maja_Amazon @Julia_Amazon @Winston_Amazon @Simon_Amazon Please help